3 Charts On Email Marketing That May Surprise
by Josiah Mackenzie on April 05, 2010
4 Comments
4 Comments
If you haven’t experienced the power of email marketing, you need to see some research I’ve come across recently.
Datran finds email the top sales performer
A Datran Media survey of CMOs found that email was by far the strongest performer last year:
Social media use does not replace email
This research from Merkle indicates people who are very active in social media tend to check their email far more often:
ShareThis finds people prefer to share via email
ShareThis is a very useful little widget that lets people share webpages with others. Social media should be best for this, right? Well, that’s not what they found:
Email is still very important. Get insider tips in the Savvy Hotelier’s Guide to Email Marketing
You should enter your email below to receive new tips like this each Monday morning:
Article by Josiah Mackenzie // April 05, 2010
Josiah spends pretty much all day, every day looking for ways you can use new media and the social web to improve your business. To bring him on your team, you should look at our Insider's Circle program here.
I can’t wait for your Email Marketing tips…
Also, check out my comments on your “new”sletter format…
Cheers
Mihir
Hi, thanks for the useful information.
one thing I feel confused, what’s the difference between Email & Direct mail?
as Direct mail also received through Email as I understand?
I believe direct mail is sent through the postal service.
very interesting
yhanks