In a nutshell: Josiah and Katie are building Hotel Marketing Strategies into a ‘Hotel Profitability Accelerator’ - where we share behind-the-scenes stories of technology innovation with forward-thinking, service-oriented hotel professionals. (Affectionately dubbed our ‘Shakers’)
Here’s the story on why we do this….
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Hi!
My name is Josiah Mackenzie, and I’m a software and advertising guy preparing to open my own resort and conference area in the San Francisco Bay Area in 2020. Right now, I’m using my technology background to help hotels and others in the hospitality, travel, and events business.
My mission is to help you create great experiences for your guests using the best new technology.
Along with my client partners, I test all the latest ideas in real-world environments, and then report back to my readers with the results. Additionally, I interview people on the front lines of innovation, so we can understand what’s working and what’s not.
Stories are usually the best way to learn, which is why I try to share more case studies than theory articles.
As of September 2010, Hotel Marketing Strategies is the #1 provider of original hotel marketing advice, serving tens of thousands of hoteliers around the world on a monthly basis. Thousands of others read our material through syndication partners, including Hotel Executive, eHotelier, Hotel News Now, Hotelier Middle East and Cornell University.
“Hotel Marketing Strategies is a vibrant community of highly original information that explores the real-world application of emerging technology and trends to drive top-line growth and to deepen customer relationships – so essential in today’s economic climate. It’s no wonder that thousands of hospitality executives and marketers follow Josiah; he’s at the forefront in helping to demystify technology to enrich the customer, employee and shareholder alike. I highly recommend becoming a fan!”
- William Brown, Miami, USA
“I teach marketing in a hotel management school in Paris and I will be referring all my students to your blog as a great resource!”
- Lisa, Paris, France
“Even though I am not in the same hospitality business, Josiah is giving me a lot of knowledge on the industry. His sharing of information is very helpful, and I pass this knowledge to many colleagues that work with me. 2 thumbs up Josiah!”
- Marc Bourdeau, Indonesia
“A godsend for young independent hoteliers like myself. In addition to providing an interesting read, Josiah raises vital issues that make me sit up and think.”
- Mihir Nayak, India
“Josiah offers the best practical tips and keen insight on trends to enhance your presence in the virtual marketplace. Even a veteran marketing professional can learn something from Josiah’s insight.”
- Bill Quiseng, Michigan, USA
“Josiah really has a brilliant understanding of the critically important areas to focus on to deliver online revenue. He is very experienced and always watches out for new ideas or systems which you can employ to maintain your competitive advantage online.”
- Ciaran Delaney, Ireland
“Josiah’s blog is a must read for any marketer. If you’re a marketer in hotels/tourism at any level, absorb, digest and pass on his “freemium” content, but always consider that if any consultant has stuff THIS good to give away for free, think how much value you can get if you hire them to work directly on your business to help you find solutions unique to your needs!”
- Tom McCallum, Cayman Islands
If you’d like to work together, you should see this page.
+1 347 422 6784
