Be a “Content DJ” (Blog World)

by Josiah Mackenzie on October 18, 2009 No Comments

Chris Pirillo likes to use the metaphor of a DJ for producing Web content – it’s all about remixing.

Much of the information you publish online can be used and reused in many different formats. To expand your web presence, consider repurposing your website content as:

  • Blog posts
  • Email
  • Newsletters
  • Articles
  • PDFs for download
  • Press releases
  • Case studies
  • Video
  • Twitter updates

Repackage your content and distribute it through as many channels as possible to build a powerful web presence that increases your hotel’s visibility.



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Article by Josiah Mackenzie // October 18, 2009 Josiah helps hospitality organizations use technology and the social web to provide better service and generate more profits.

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