Chris Pirillo likes to use the metaphor of a DJ for producing Web content – it’s all about remixing.
Much of the information you publish online can be used and reused in many different formats. To expand your web presence, consider repurposing your website content as:
- Blog posts
- Newsletters
- Articles
- PDFs for download
- Press releases
- Case studies
- Video
- Twitter updates
Repackage your content and distribute it through as many channels as possible to build a powerful web presence that increases your hotel’s visibility.
Related posts:
- How Mike Taylor of Fairmont works with bloggers (Blog World)
- First-time visitors drive most of your website traffic (Blog World)
- Why you should blog: Two compelling numbers (Blog World)
- Top 25+ Best Ideas from Blog World & New Media Expo 2009
- In Las Vegas for Blog World Expo
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