Using Flickr to find interesting things in your city [Video]

As Martin and I were brainstorming ways to create better guest experiences, we came up with the idea of using Flickr – the photo sharing site – as a way to identify what visitors find interesting in your city or destination.

It helps to have a fresh set of eyes when engaging in concierge marketing, and Flickr can be a helpful tool for this.

  • See what visitors are taking photos of
  • See what type of photos got the most attention
  • Identify the best photographers in your city (and work with them?)
  • Locate out-of-the-way points of interest in your neighborhood
  • Participate in discussions with photographers to determine the best places to take photos

Here’s the video demonstration:



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Article by Josiah Mackenzie // June 17, 2010 Josiah helps hospitality organizations use technology and the social web to provide better service and generate more profits.

Comments

 
  • I just saw this video again Josiah and I think it is a great first step for Hotels on Flickr.

    You did briefly mention about creating an Insider Guide to a City.

    Could you please elaborate a little more on how to create such an Insider Guide ?

    In another post for eg. you mention about “Directions to your location in photos (guests arriving by foot from a nearby train station may want to know which landmarks to orient themselves by, for example)”.

    How does one go about it ?

    I am sure we would all appreciate a Flickr tutorial for hotel owners…

    Cheers
    Mihir

  • This is a really smart way to use Flickr. Never thought about it, but very helpful.

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