Five for Friday: YouTube Diaries, Competitive Intelligence & more

My top five stories of the week for hotel owners and marketers:

  1. Tourism New Zealand uses a mobile video recording studio to record visitor’s impressions
  2. Michael Hraba demonstrates why Facebook could be a waste of time
  3. Brian Clark shows how to write great Twitter headlines
  4. Lori Weiman explains the importance of looking beyond rankings to measure your search marketing effectiveness: ad coverage & number of positions also important
  5. Jim Butler shares that LEED and Energy Star certified buildings earn a 31% price premium


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Article by Josiah Mackenzie // May 01, 2009 Josiah helps hospitality organizations use technology and the social web to provide better service and generate more profits.

Comments

 
  • Getting comprehensive information about the competitors is hard. Only few companies have done comprehensive researches on the Hotel industry. Recently I came across this site – ecompetitors.com, which apparently has quality information on the hotel industry. You can chk this out. It is worth a look.

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