Comments on: Four Seasons Denver is using a Flickr group to build pre-opening buzz http://www.hotelmarketingstrategies.com/four-seasons-denver-flickr-preopening-buzz/ Internet Marketing Ideas for Your Hotel Mon, 30 Jan 2012 16:48:14 +0000 hourly 1 http://wordpress.org/?v=3.0.4 By: Josiah Mackenzie http://www.hotelmarketingstrategies.com/four-seasons-denver-flickr-preopening-buzz/comment-page-1/#comment-2309 Josiah Mackenzie Thu, 29 Jul 2010 21:46:47 +0000 http://www.hotelmarketingstrategies.com/?p=4495#comment-2309 Great point - I think the lesson for us is: Make sure to promote any new project you're working on. If you're publishing to Flickr, blog about it. If you're posting to YouTube, tweet about it. This cross-promotion is essential. Great point – I think the lesson for us is: Make sure to promote any new project you’re working on.

If you’re publishing to Flickr, blog about it.
If you’re posting to YouTube, tweet about it.

This cross-promotion is essential.

]]> By: Mitaroy Goa Hotel http://www.hotelmarketingstrategies.com/four-seasons-denver-flickr-preopening-buzz/comment-page-1/#comment-2303 Mitaroy Goa Hotel Thu, 29 Jul 2010 20:13:27 +0000 http://www.hotelmarketingstrategies.com/?p=4495#comment-2303 This is a great idea Josiah ! But the bigger question is how is Four Seasons promoting their Flickr Group ? On Facebook ? On Twitter ? Flickr is great for uploading photos and for photo enthusiasts, but I am not quite sure how inclusive Flickr Marketing is. How many Four Seasons guests actually use Flickr ? How many guests in general use Flickr ? Personally, I would have thought that Facebook would have been a better place to promote such an initiative, unique though it is... It is really important for not just a hotel but any business to understand issues of inclusivity. How many of my guests are into Schmocial Schmedia ? If this is a small amount, then am I better off using my blog instead to appeal to a larger audience ? Unless, of course, EXclusivity is what you are looking for ! Cheers Mihir This is a great idea Josiah !

But the bigger question is how is Four Seasons promoting their Flickr Group ? On Facebook ? On Twitter ?

Flickr is great for uploading photos and for photo enthusiasts, but I am not quite sure how inclusive Flickr Marketing is.

How many Four Seasons guests actually use Flickr ? How many guests in general use Flickr ?

Personally, I would have thought that Facebook would have been a better place to promote such an initiative, unique though it is…

It is really important for not just a hotel but any business to understand issues of inclusivity. How many of my guests are into Schmocial Schmedia ? If this is a small amount, then am I better off using my blog instead to appeal to a larger audience ? Unless, of course, EXclusivity is what you are looking for !

Cheers
Mihir

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