New Blog Author: Alicia Sheber

I’m excited to welcome Alicia Sheber to the Hotel Marketing Strategies blog as a contributing author. Alicia brings a wealth of cross-cultural experience as a marketing consultant to hotels around the world. Her past projects have included online brand positioning for hotels in London and Paris, design projects throughout Europe, and contributions to several guidebooks. Alicia holds an MBA in International Marketing from École Supérieure Libre des Sciences Commerciales Appliquées in Paris.

I know you’ll enjoy reading her insights in the days ahead, as we work together to bring you the latest hotel marketing ideas.



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Article by Josiah Mackenzie // January 19, 2009 Josiah helps hospitality organizations use technology and the social web to provide better service and generate more profits.

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