Oyster keeps ‘em honest
by Josiah Mackenzie on January 28, 2010
2 Comments
2 Comments
I’m a big believer in honest marketing. Tell things like they are.
- Honesty sets expectations appropriately
- Honesty prevents guest disappointment
- Honesty avoids negative word of mouth
That’s why I love Oyster’s Photo Fakeouts feature:
Use media that portrays what it’s really like to stay with you. If something needs fixing, fix it.
But never use half-truths.
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Article by Josiah Mackenzie // January 28, 2010
Josiah spends pretty much all day, every day looking for ways you can use new media and the social web to improve your business. To bring him on your team, you should look at our Insider's Circle program here.
While sex does sell, I think that in today’s day and age, nothing sells better than honesty.
I am reworking the website for my Mitaroy Goa Hotel with a greater emphasis on visuals and I will definitely keep your blog post in mind!
Cheers
Mihir
Great job, Mihir!