Show photos of attractions near your hotel with Panoramio

Cleartrip recently announced the addition of Panoramio photos to their hotel booking engine.   Panoramio is a photo sharing website that organizes pictures by where they were taken – putting them on a map.

If you manage a hotel website, you could use Panoramio’s API to access their database of over 12 million photos, and help visitors get a better understanding of what there is to see around your hotel.

Using new technologies like this helps you create an destination resource website.  By guiding a potential visitor’s discovery process, you reduce their need to go elsewhere for this information.  It sells through education.  (And you just might reduce your 3rd-party booking fees.)